Skip to the content

Sheffield city centre reaccredited with a Purple Flag award for 12th consecutive year

Purple Flag flies in Winter Garden showing the arches with blue sky behind

Sheffield city centre has been reaccredited with a Purple Flag award for the way it manages the city centre's night-time economy.

Purple flag status is awarded by The Association of Town & Centre Management (ATCM) to towns and city centres that meet or surpass standards of excellence in managing the evening and night-time economy and in 2012, Sheffield was the first city in Yorkshire to apply for accreditation and has now held a Purple Flag for 12 consecutive years.

Councillor Joe Otten, Chair of Waste and Street Scene talks about why the award is good news for Sheffield:

Judges for the award assessed the city centre on a range of criteria including:

  • Personal safety
  • Cleanliness
  • Transport
  • Food and drink offer
  • Bar and restaurant offer
  • Attractiveness and appeal
  • Arts and cultural offer
  • How welcoming the city is
  • Strength of partnership working

Sheffield’s Purple Flag Working Group will continue to work together and with its partners and organisations to ensure that the city centre stays on course to continue to attain this prestigious accreditation.

Sheffield’s partners in the Purple Flag Process consist of the following organisations:

  • Sheffield City Council
  • South Yorkshire Police
  • Sheffield BID
  • City Centre Retailers Group
  • Changing Sheff
  • UNIGHT The City Centre’s Pubs and Clubs Group
  • Sheffield Street Pastors
  • Marketing & Tourism Sheffield
  • Business Sheffield